How many years of experience do you have in your chosen topic or field?

How would you rate your expertise in this field?

Do you have any formal education or certifications in this field? While this is helpful, it is by no means essential.

Have you published any articles, books, or research papers in this field? While this is helpful, it is by no means essential. 

Do people regularly seek your advice or consultation on this topic?

Have you researched the market demand for this topic?

Is there a consistent or growing interest in this topic based on trends, forums, book reviews, news, and social media discussions?

Can you identify your target audience, people who are most likely to be receptive to your message and willing to pay for it?

Do you know what problems or challenges your target audience faces?

Have you identified any competing courses?

Do you have any teaching or training experience (in business, at work, place of worship, volunteering)?

Have you ever created and delivered a presentation, or workshop on this topic (in business, at work, place of worship, volunteering)?

How confident are you in explaining complex concepts in an easy-to-understand way?

Do you enjoy teaching and helping others learn?

Are you comfortable speaking in front of a camera or recording your voice?

Do you have experience creating digital content (videos, PDFs, quizzes)?

Are you familiar with course creation platforms (e.g., Kajabi, Udemy, Teachable, Thinkific , Coursera)?

Have you ever edited videos for personal or professional use?

Are you capable of creating engaging (educational, entertaining, interactive) content that your market is interested in?

Do you have access to a camcorder or smartphone five years of newer?

Are you coachable and willing to follow and implement a video-based marketing plan for creating your course?

Are you willing to learn digital marketing strategies like Search Engine Optimization (SEO), social media, email marketing?

Do you have an existing audience or community (including family, friends, colleagues, students, old customers, congregants, social media followers, etc.), that you can market your course to? While this is helpful, it is by no means essential.

Are you prepared to invest time and resources in energetically promoting your course?

Do you have an idea of how much to charge for your course?

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Please let me know how you heard about this assessment.